A project that is well-suited to the market is expected to be more profitable and easier to market, making market adaptation a crucial aspect in real estate entrepreneurship.
A marketing strategy and the use of technology can significantly increase the success of a project by reaching the right audience with the right message at the right time.
The importance of creating a personalized purchasing experience for target audiences should be comprehensive in real estate marketing, including online experiences, in the sales office, and in the training of sales teams. This is aimed at making the purchasing process as seamless and enjoyable as possible.
